One of the major problems for businesses in times of a pandemic is finding relevancy. Bearing in mind how thousands of businesses around the globe are struggling to keep their head above surface, it is imperative that you focus on content creation in times of crisis. Whether you make blogs or create a Wikipedia profile, finding your audience and cultivating their loyalty is one of the key towards your business surviving the time of crisis. So, make sure you create content frequently and stay relevant in your industry. Did you find this useful?