On social media, video is all the rage right now. Social media is all about video, whether it's a brief GIF or an hour-long live video. The video should be a vital element of your strategy no matter which social media platform you're attempting to focus on — even LinkedIn, one of the least visual social networks online, has started to embrace video in recent years. After all, high-quality videos receive 12 times the amount of shares as text and link posts combined. Simply put, videos may assist you in developing your brand, capturing leads, and gaining clients on social media.
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